mole valley farmers
LOGO & BRANDING | NEWSLETTERS | SHOP DESIGN & DISPLAYS | PACKAGING | SIGNAGE
When Mole Valley Farmers acquired SCATS Countrystores, a chain of 18 retailers based in the south and south east of England, with over 60 years of heritage. This significantly expanded Mole Valley Farmer’s portfolio of retailers.
We were asked to plan the creation and roll out of a national retail brand, ‘Mole Country Stores.’ This was an immersive branding project, advising on the strategy, the name, the identity, the design, the brand implementation, the internal communications, the launch and the ongoing advertising strategy.
